Stuart hall
oppositional readings=reading the opposite to what the media intended
negotiated readings=the media knows people will see adverts different so the allow
Tuesday, 6 November 2018
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jean baurillard
Jean Baudrillard What used to be in the media was reality, real news real places. Society evolves and products evolve = and heightened re...
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Paul Gilroy The idea that colonialism from the 1500-1900 is still present in modern media. People from ethnic minorities being dehumani...
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Jean Baudrillard What used to be in the media was reality, real news real places. Society evolves and products evolve = and heightened re...
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Stuart hall , reception theory Opposition : when an audience reads a text in the opposite way the media intended to. Negotiated: audienc...
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